Arab Finance: Raya Trade, a subsidiary of Raya Holding for Financial Investments, has signed a strategic partnership contract with the e-commerce platform Jumia to boost their operations in the home appliances and electronics market across Egypt and Africa, as per a disclosure on July 10^th.

The deal aims to widen both companies’ customer base and services by offering customers a diversified portfolio of electronics and home appliances from different local and international brands at competitive prices via various payment methods, including instalments, credit cards, and cash payments.

The partnership came within the framework of Raya’s strategy to expand its e-commerce business across the country.

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