Fawry, Bel Egypt cooperate to promote digital financing solutions for retailers
Updated 10/13/2024 3:15:00 PM
Arab Finance: Fawry has signed a strategic cooperation agreement with Bel Egypt, a global leader in dairy products to provide digital financing solutions for retailers under the latter’s loyalty program Enaya, as per an emailed press release.
The agreement will enable retailers to overcome current economic challenges and expand their businesses.
Under the deal, Fawry will offer innovative solutions, facilitating retailers’ access to necessary financing and allowing them to manage their operations more efficiently.
This partnership comes within the framework of both companies’ strategy to support small retailers and enhance their role in the economy.
“This strategic step not only aims to facilitate retailers’ access to the necessary financing but also paves the way for future innovations in the financial sector,” CEO of Fawry FMCG Hossam Ezz stated.
“By integrating the latest technologies into our services, we aim to provide retailers with flexible and user-friendly financial solutions, helping them expand their businesses and improve their financial performance in the face of changing market challenges,” Regional Manager of Bel Egypt and North-East Africa Hany Arram.
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