Aman Holding, Geidea team up to boost financing in microfinance sector
Updated 2/4/2025 9:04:00 AM
Arab Finance: Aman Holding, a subsidiary of Raya Holding for Financial Investments, has inked a strategic partnership agreement with Geidea to provide new financing services to merchants and consumers in the microfinance sector, according to an emailed press release.
Under this partnership, Aman will enhance its commercial portfolio, supporting Geidea’s merchants who own micro, small, and medium enterprises (MSMEs).
The company will provide the merchants with commercial financing to expand their activities and increase their sales.
Furthermore, customers who hold Aman cards will have access to financing services, which will contribute to boosting their transaction volume.
Meanwhile, Geidea will be able to evolve its services through its point-of-sale (POS) systems and payment gateway, promoting the competitiveness of its products.
Mohamed Wahby, CEO of Products and Technoligy at Aman Holding, expects this partnership to achieve a significant increase in financing sales, targeting a 5% growth in the first year.
Wahby added that it will contribute to improving the business environment and supporting the national economy.
Ahmed Magdy, Senior Commercial Director at Geidea, highlighted that this collaboration will enable the company to provide flexible payment options to consumers and facilitate financing for merchants.
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